Portland Roasting navigates the coffee-growing regions of the world with an eye firmly fixed on quality and an ear tuned to the needs of the farmer. We are motivated by a belief that everyone will win if they are given and receive their fair share. Our Farm Friendly Direct™ program mirrors our company philosophy -- integrity in action.

 

In 1998, we developed our first Farm Friendly Direct™ program in Guatemala. Our unique coffee sourcing program creates a direct link with our growers, and, in the process, promotes a cooperative relationship that yields high-quality coffee. We pay above-market prices for the coffee, and this additional premium finances farm and community assistance projects such as tree planting, construction of water treatment facilities and water pumps, community centers, and schools -- among others.

 

The goals of Farm Friendly Direct™ are two-fold -- acquiring quality coffee while adding to the lives of farmers and their communities. Our vested interest in our growers, and their farming methods, secures a healthy future for the farmers' land and livelihood while producing memorable coffee.

 

Fluid and organic, much like the coffee industry, our Farm Friendly Direct™ program flexes and stretches according to farm and community needs as well as fluctuating coffee crops. Some of our projects are one-time contributions while others are ongoing initiatives.

 

 

 

Read about each program, past and present efforts alike, by clicking on the country of choice.